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MICS Capstone Project Spring 2023

Synthetix

The Synthetix system is a comprehensive privacy and  protection solution meant to deter data collection and tracking. The application enabling anonymity and safe online activities simply through a user’s web browser. Synthetix creates unlimited email addresses and synthetic information fields to protect the user’s private information. In addition the system secures browsing and online activities to mitigate phishing, and cyber threats including: ransomware, malware, advertisers, and data theft. Synthetix includes Machine Learning technology for intelligent profiling, AES standards and Honey encryptions for robust password authentication and personal information security.Lastly the system incorporates a privacy analyzer and k-anonymity processing to best address the authenticity of the fictitious profile.  

The project’s idea is to create a synthetic, fictitious internet profile for private online activities and browsing. This would allow using the internet anonymously, without leaving a digital footprint or being tracked. Users would be able to create a profile with fictitious information, including a name, email address The user would also be able to choose to create their own synthetic profile or use a machine learning model to auto-generate an on-the-fly fictitious profile. This would provide an extra layer of security for the user, as their real identity would remain hidden. This would allow the user to tailor their browsing experience to their own personal needs.


Problem Definition

Synthetix believes online browsing has increasingly become a necessity for human movement and interaction.  However, inputted information is being leveraged against users threatening their autonomy and safety.  We want to combat online browsing tracking, simply and securely. We believe in putting power back into the user’s keyboard because privacy is a human right.  The application enables anonymity and safe online activities simply and securely through a user’s web browser. Synthetix creates unlimited email addresses and synthetic information fields to protect the user’s private information. This would allow using the internet anonymously, without leaving a digital footprint or being tracked and provide an extra layer of security for the user, as their real identity would remain hidden. In addition, the system secures browsing and online activities to mitigate phishing, and cyber threats including ransomware, malware, advertisers, and data theft.


Solution

The Synthetix solution for privacy and data protection allows users to protect their online presents while maintaining a centralized authentication experience. By using a synthetic internet profile, users can ensure online activities will not leave a digital footprint or ability to be tracked. Synthetix works as a browser extension on web pages, acting in the background automatically once the browser is launched. Once the user logins into various accounts, Synthetix identifies a login mechanism and asks the user’s permission to activate synthetic profiling. Upon receiving user permission, Synthetix stores the page’s details and creates a synthetic profile on-the-fly. Upon any future user’s visit, Synthetix remembers the site’s details and automatically suggests using a synthetic profile. 

The current product consists of an extension design, mock-up landing page, account manager, and tech stack equipped with AES standards and Honey encryption to ensure robust passwords and authentication. To improve our product and anticipate future privacy concerns, the Synthetix team plans to go a step further by investing in AI research and legal consideration. Synthetix Looking ahead technological approach is investing in AI technology, improving user privacy protection and data security. AI can significantly enhance cybersecurity privacy by helping individuals and organizations detect and respond to threats more quickly and accurately, as well as identifying vulnerabilities and other potential security risks.


Security

One area where Synthetix AI can further improve is privacy threats detection and response. Advanced ML algorithms can analyze vast amounts of data in real time, looking for patterns and anomalies that may indicate a cyber-attack or a potential security breach. The system can be automated to detect and respond to threats more quickly, minimizing the potential impact on their private data and systems.

AI can also be further developed to better manage privacy concerns by automating processes that involve handling sensitive data, for example, classifying data based on its sensitivity and ensuring that it is only accessed by authorized personnel and is appropriately protected.


FAQ

Q: Who are the users of Synthetix?

A: Synthetix is securely designed for individuals to browse anonymously, while targeting use cases like Business Executives and Activists.

Q: What problem does Synthetix solve?

A: Protecting users from an increasingly vulnerable online presence resulting in unwanted advertising, tracking, monitoring, cyber attacks, identity theft, and misuse of personal information. 

Q: How can I keep up with Synthetix's journey?

A: You can join Synthetix's journey on our linktree where we will continue to update it with relevant information regarding Synthetix's advancements on https://linktr.ee/synthetixteam

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Video

Synthetix Video

Synthetix

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Last updated:

April 24, 2023