Product recommendation based on client data is very valuable to retailers. “Online retailers have an advantage in being able to quantify nearly every aspect of the sales process. McKinsey estimated in 2013 that 35% of Amazon's revenue was driven by product recommendations. Unfortunately, many smaller retailers with physical storefronts cannot afford the expensive hardware and software solutions to track physical customer behavior.
Retail IQ helps bridge this gap between online and brick-and-mortar retails by integrating visual recognition software with existing surveilance cameras to help stores improve their customer tracking and corresponding analytics to help improve sales.