Laith Ulaby

Lecturer

laith@ischool.berkeley.edu

By appointment

linkedin.com/in/laith-ulaby

Focus

Human Centered Design, Ethnography, Design, Research, and Product Strategy

Research areas

User Experience Research

Biography

I have an academic background in ethnographic research (Ph.D. from UCLA), but have been working in applied settings for the majority of my career. I currently lead the User Research and Product Data Science functions at Webflow, with previous stops at Udemy, Netlify, Google, Shyp, and AnswerLab.

I have also held fellowships with the United Nations Centre for Humanitarian Data and the Convergence Center for Policy Resolution.