Associate Dean and Associate Professor
Focus: Social exchange, social psychology, social networks and information exchange
I am interested in the social aspects of computer networks and information exchange systems, including risk, uncertainty, trust, and cooperation. My current research projects include a series of lab experiments examining shifts in modes of social exchange (in the US and across societies), a longitudinal study of Wikipedia editors and their motivations for contributing effort over time, a longitudinal study of online romantic relationships, and the application of social psychological selective incentives to different Internet collective action problems. I strongly believe in using different (and sometimes mixed) methodological approaches to address complex research problems, including laboratory and field experiments, longitudinal and cross-sectional survey analysis, online behavioral log analysis, and in-depth qualitative interviews.
B.A., Sociology, University of North Carolina at Chapel Hill, 1997
Professor Cheshire is Associate Professor at the UC Berkeley School of Information. He studies social exchange, cooperation, trust, and interpersonal relationships in computer-mediated environments. He received his Ph.D. in sociology from Stanford University, and M.A. and B.A. in sociology from Stanford University and the University of North Carolina at Chapel Hill, respectively.
Computer-mediated environments often prevent us from using the social cues that we rely on in other forms of offline social interaction. As a result, online social interactions provide a unique and fascinating setting for studying social phenomena in the presence of socio-technical constraints and affordances. Professor Cheshire is a technology advocate and information technology enthusiast, so his attraction to sociology, social psychology, the Internet, new media, and computer-mediated communication became a natural blend of his personal and professional pursuits.
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How to Reach Me
Office: 305A South Hall
Telephone: (510) 643-6388