Big Give

Wednesday, March 13, 2019
9:00 pm
 – Thursday, March 14, 2019
9:00 pm

The I School is made of so many moments — Big Give is one of them

The I School experience is made up of a million little moments, and Big Give — our annual fundraising blitz — is one of them. In 2019, the big event falls on Thursday, March 14. That’s Pi Day, too! If you’re at South Hall, be sure to be on the lookout for some pi(e)-themed fun!

This year we’re celebrating Dean Anno Saxenian and her 15 years of outstanding leadership. Big Give is the perfect time for everyone: alumni, students, faculty, and staff, to celebrate Anno with a gift to the AnnaLee Saxenian Graduate Student Support fund or any I School fund. Just be sure to show your love by making an online gift on March 14, selecting the “I am giving in honor of someone” button and entering her name in the text box below - we’ll do the rest.

Your gift to any I School fund will count towards our Big Give goals and provides foundational support to help keep the I School’s teaching, learning, and research initiatives excellent.

Give now


Help the School of Information make a big impact on the big day by helping us win prize money offered by campus! Your participation helps boost our performance in the contests with big awards for our overall performance:

  • Big Slice — dollar challenge
  • Raising the Bar — help us surpass last years gift count (Every individual gift to the I School counts!)

There are also hourly contests throughout the day of giving. Some are based on giving during that period, others are awarded based on social media participation.

We encourage your participation in the following contests:

  • [giving drive] 9 p.m.–6 a.m., Mar. 13–14: Random international donor

  • [social media] 9 p.m.–9 a.m., Mar. 13–14: Random original Tweet that fills in the blank "I give to #ISchool for #CalBigGive bc _________________."

  • [social media] 9 p.m.–11 a.m., Mar. 13–14: What's your Berkeley Moment? Tell us on UC Berkeley’s Big Give Facebook post. Comments with most likes win!

  • [social media] 9 p.m.–7 p.m., Mar. 13–14: Post "I <3 Cal because ________" on Twitter or Instagram. Most stirring post all day wins! Include #CalBigGive and #ISchool.

  • [social media] 8 a.m.–10 a.m., Mar. 14: Most creative post of a child promoting Cal on Twitter or Instagram. Include #CalBigGive and #ISchool.

  • [social media] 8 a.m.–10 a.m., Mar. 14: Most creative post of a pet promoting Cal on Twitter or Instagram. Include #CalBigGive and #ISchool.

  • [giving drive] 10 a.m.–12 p.m., Mar. 14: Random faculty/staff donor  

  • [social media] 11 a.m.–1 p.m., Mar. 14: 50th pic on Twitter or Instagram of you or a friend repping Cal. Include #CalBigGive and #ISchool.

  • [giving drive] 1–2 p.m., Mar. 14: Random alumni donor

  • [social media] 2–3 p.m., Mar. 14: Random original tweet that fills in the blank "Thank you Cal for _________________." Include #CalBigGive and #ISchool.

  • [giving drive] 3–4 p.m., Mar. 14: Random grad student donor

  • [giving drive] 4–5 p.m., Mar. 14: Random friend (non-alum) donor

  • [giving drive] 6–7 p.m., Mar. 14: Random alumni donor

See all the contests, and examples of social media posts.

Big Give is an online fundraising event that gives you and the entire Cal community — alumni, parents, students, faculty, staff, and friends — the chance to come together to support the School of Information or schools and programs, and help those schools and programs win prize money.

Your Big Give gift to the School of Information will make an immediate impact where it’s needed most — funding cutting-edge research, supporting our graduate students, and providing for exciting new initiatives.

Last updated:

March 13, 2019