Oct 16, 2010

Coye Cheshire on the Development of New Online Norms, in the New York Times

From The New York Times

The Many Faces of You

By Claire Cain Miller

The other day, Facebook suggested that I make a new friend: myself.

It’s a little odd to see your own photo in the “people you may know” box, but I have two Facebook profiles, for work (Claire Cain Miller), and for my personal life (Claire Miller Cain).

Having two accounts allows my friends to see my wedding pictures but not the pitches I get from publicists, and my boss to see links to articles I find interesting but not the photos my friend posted after our vacation in Mexico....

Facebook has received its share of criticism as it prods people to make more information on the site public. Mark Zuckerberg, Facebook’s founder and chief executive, has said Facebook reflects social norms, which are rapidly changing as people become more comfortable sharing more information with more people.

But attitudes toward sharing have not necessarily changed. Instead, people are developing new norms to manage their online lives, said Coye Cheshire, an assistant professor at the University of California, Berkeley, who studies online social intelligence.

For instance, after a party or vacation, people will often e-mail others in the group to find out if it is O.K. to post the photos on Facebook. “People begin to realize the implications of their actions, and that’s where norms get generated,” Professor Cheshire said....

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Last updated:

October 4, 2016